From the closure of 7 stores to the opening of nearly 100 branches nationwide, what did they do right?

Whenever a national chain is mentioned, many people think of restaurants such as Shaxian snacks and Lazhou ramen. But in fact, many of them are in the form of joining, and business operations are regarded as independent. As for the truly large-scale catering retail stores, when opening chain stores in different regions, more unified software and hardware management is adopted for better collaborative management. But how a store operates in different regions and according to different regions is a test for every operator. Many people think that if they fire in a region, they can directly copy and paste. As a result, the team ca n’t keep up with failure; the stores are too scattered to become a well-known brand for consumers, which is equivalent to useless work.
A Brazilian restaurant in Shanghai, from closing seven stores to opening nearly a hundred stores across the country, also took a lot of detours to figure out its own way. They plan to launch a nationwide universal membership card. There are many manufacturers who can find NFC credit cards, but there are not many cash registers that can be optimized according to the conditions of stores in different regions.
1. Some stores are too large, customers who sit far away need to order, and the orderer can only run back and forth between the restaurant and the front desk, which is very time-consuming.
2. Some shops have bad network signals, which leads to long waiting time for checkout and collection. It is easy to be impatient when customers queue too long.
3. O2O business development: Many customers require the use of WeChat, Alipay and other scan code payment methods, but also to open up takeaway business.
In order to solve these problems, they adopted Tianbo TPS660 intelligent cash register, combined with O2O format requirements to improve the consumer experience, and finally met the demand for many order collection and financial statistics of chain stores nationwide.
1. The first mobile disassembled customer screen design, allowing cashiers to hold a light customer screen for customers to order, orders immediately reach the order system, greatly reducing the order time.
Second, the intelligent cash register machine supports 4G full Netcom, WIFI, Ethernet and Bluetooth communication methods, and there are various communication signal methods to prevent the bad signal from causing the failure to complete the cash register.
Three, support QR code scanning, support WeChat payment, Alipay payment, membership card payment (magnetic stripe card / IC card / NFC card) and other payment methods, you can achieve queuing number collection, group purchase verification, membership points exchange and takeaway Delivery etc.
TAG: Tianbo Smart Hardware Customization + 丨 Smart Cash Register 丨 Cash Register Machine 丨 Smart Cash Register Machine 丨 Restaurant Cash Register 丨 Order Cash Register 丨 Android Cash Register 丨 Mobile Payment 丨 Smart Hardware 丨 Chain Restaurant Return to Sohu, see more

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