Examining and Developing the Packaging Industry under the Financial Crisis from a Strategic Perspective
In the face of the sudden global financial crisis, it is necessary to dialectically analyze the impact it has brought. Since there are negative ones, there are positive ones. The financial crisis has had an impact on some domestic companies and markets, and has also created new opportunities that will help the survival of the fittest and increase the opportunities for enterprise development. As a decision maker in the packaging industry, we should attach great importance to the forward-looking strategic thinking of enterprises: on the one hand, take the initiative to attack and packaging technology to serve foreign export enterprises and work together to help each other; on the other hand, to understand and master the dynamics of domestic and foreign markets to cope with the crisis, from which Search for new opportunities so as to enhance the company's own market competitiveness and ability to resist risks. Improve the Packaging Industry's Self-adaptation Function in the Financial Crisis The self-adaptation function of the enterprise mainly covers the technology, management, and personnel quality that embody the strength of the enterprise as well as the innovation ability, resilience, and initiative coordination ability of the enterprise. When the external environment and conditions change, companies can survive under unfavorable conditions, find a way to “retreatâ€, and minimize the impact of the crisis on companies. This is the most important issue. This financial crisis truly means that the external environment has undergone changes. This change is not only a short-term impact on domestic industries and foreign trade exports. Even more profound is that in this situation, the packaging industry can cope with this change and can bring it to China and even the world. What to do, to achieve innovative economy and sustainability improvement and development, this is a question worth considering at the moment. So, how can we find a way out of the vision of the development of the packaging industry and the difficulties of the immediate enterprises? First of all, according to the actual situation of the company and the needs of users, we must consider the issues that will be solved in the short term, and turn our sights on saving cost for the old customers, helping them to develop their ideas, and finding ways to keep the resources available. Secondly, it is not subject to the objective environment and opens up new services to customers of trade export enterprises, providing them with environmentally friendly packaging design solutions that are both cost-saving and tailor-made. Once again, to seek a balanced and effective flow of corporate funds, capital flows, the quality of economic operations will be high, it will have benefits. This is the part of the hardware that enhances the company's ability to adapt itself. The software part mainly has the following points: Informational. Establish a smooth enterprise information and communication system, master positive information, scientific analysis, market research, rational judgment, and prepare for the later period. flexibility. When changes occur in the outside world, the direction is changed according to certain limits and conditions. This change of direction is to be done in a decisive manner, leaving room for it, but it is necessary to do its best when it comes to accomplishing the task, leaving no room for it. The greater the flexibility, the smaller the loss. Learning. In the era of knowledge economy, people's potential adaptive ability depends on continuous learning. People also call this learning ability the core competitiveness of enterprises. Early warning. The company must establish a complete and flexible early warning system to gain insight into the morphological trends, respond flexibly, and quickly adjust and adapt to the environment. Strengthen the core competitiveness of enterprises How to enhance the core competitiveness of enterprises? On the existing basis, the author believes that the following aspects need to be done: 1. Enhance the company's core competitiveness, follow the scientific concept of development, follow the economic laws, rely on the company's strong core technology and human capital, continue to innovate technology, form a unique technological advantage, create brand value, expand the scale, reflect the core competitiveness Ability. 2. Integrate resources from a global perspective, review the future, and strategic plan. The resources of the world are nothing more than the integration of external resources and the allocation of corporate resources, for my use, the formation of absolute resource advantages, and actively cultivate new core competitiveness, reflecting the initiative of the core competitiveness. 3. Establish and improve the company's supervision and management mechanism, with the spirit of corporate culture, and the integrity value that companies can not lack, narrow the market gap, occupy market share, and reflect the effectiveness of core competitiveness. 4. To cultivate a learning-type team organization, the ancients said: "Winning the battle is a plan to win the battle, and the victory is in the wisdom and the wisdom is in the learning." With the best and latest knowledge and technology, we have the latest creativity and comprehensive ability. Considering the future development of the packaging industry will be: a reasonable integration of the world's best packaging technology resources, packaging product resources and packaging functional resources; high-level talent in the right place to get the maximum use and full play; packaging science The level of technology has become an important part of the packaging industry's participation in economic globalization; the spread of packaging information technology has become an important medium for the construction of the packaging industry to participate in international operations; the formation of a global unified packaging material logistics market, highly integrated through trade; modern environmental protection packaging design Has become a common theme throughout the world, the new packaging design system will lead the huge transformation of traditional packaging. Therefore, under the impact of the international financial crisis, we will carry out research in the field of packaging technology in a predictable manner; carry out research and development and application of new packaging materials with high-tech content; and carry out research on environmentally-friendly packaging design with high added value to change the light structure of heavy decoration. Tendency will play a guiding role in nurturing and condensing new core forces. With new knowledge, new theories, and brand-new technologies, we will actively adjust our own organization and management methods to create a base for packaging research, packaging new materials research and development, and packaging design with core competitiveness, which will enhance our core competitiveness. Actively promote the role. Pay attention to the application value of human capital With the continuous changes in science and technology and the acceleration of economic globalization, it is not enough to rely solely on manpower as a resource in the operating system of enterprise mechanisms. Human resources should also be turned into human capital. The problem that needs to be solved urgently is that it is hard to say how much value the company can create for the enterprise by increasing the salary cost for its employees. This malady has become a constraint or resistance, eliminating this malpractice and building a high-level human capital development system that is just and reasonable. It is undoubtedly the value of potential value-added for the enterprise to effectively use educational training, evaluation and evaluation, development and utilization, economic incentives, and promotion. The ability to grasp and use the latest technological capabilities, adapt to the changing capabilities of complex environments, predict the market's competitive trends, and develop an attitude towards professionalism are the capital for people. However, the development of human capital in enterprises is interactive. First of all, develop yourself. Opportunities are prepared for those who are prepared, challenges are given to those who are capable, and learning is opened up for enterprising people. Therefore, people with intellectual desires can consciously and actively develop their own potential, and accumulate human capital through their own theoretical studies and work practices. Second, develop education and development. Through education, people's knowledge level, cultural accomplishment, working ability, and moral character are improved. The combination of universal education and training, interactive communication, excavation of potential, observation ability, and selection of excellent appointments are the best ways to acquire human capital. Again, we use development for targeted use. According to the needs of enterprise packaging production technology, organization and management, packaging product structure, operation and market competition, talents are developed with purpose and use, and new specialized human capital and new compound human capital are continuously formed in the production practice. Make the fullest use and development of human capital. The connotation of human capital also includes the qualities of professional ethics, integrity, teamwork, and accountability. The values ​​of human capital also need to be morally constrained and realized through self-discipline. Therefore, paying attention to improving people’s ideological and moral education is conducive to building high-quality, high-level, high-level teams. It is also conducive to enterprises seeking external potential, seeking internal momentum, facing the crisis, and coping with the difficult times. This will help boost business confidence. Promote enterprises to develop toward economic goals. The enterprise establishes a vibrant and dynamic human capital application platform, optimizes the allocation according to the value orientation, reasonably adjusts the mobility of talents and maintains the relative stability of talents, and pays attention to the fact that human capital has strong irreplaceability and increases the value of human capital. Evaluate, implement effective economic incentives, promote promotion, promote incentives, reflect constraints in incentives, and include incentives in constraints so that everyone has full incentives to consider how to make the company's value-added benefits, accumulate knowledge, innovate technologies, and Create new wealth. Create a benign interaction between the human capital system and the operating system of the enterprise system. Improve corporate decision-making ability A mature enterprise has a complete management system. A successful enterprise lies in its strong execution capability. The executive ability reflects the leader's accomplishment, quality and ability. It also reflects the leader's theoretical level and decision-making level. The effectiveness of corporate strategic operating mechanisms and the execution of strategic decision-making deployments are based on the execution capabilities of the executors. Under the financial crisis, companies can rely on their own strength to quickly adapt to the environment and create an environment; relying on their own stamina to quickly establish a sound and flexible early warning mechanism. We can use a dynamic vision to look into the future and use static methods to effectively regulate resources such as manpower, capital, and equipment, and seek advantages and avoid disadvantages. These are all supported by the enterprise's strategic operating system. The process of completing the operational mechanism system is the practical process of the executive's ability to perform. 1. The managers and executives maintain a high degree of consistency in their decision-making goals, interact in both directions, and form joint forces. 2. The executor must emphasize teamwork, communicate and collaborate, and must not engage in individualism or formalism. 3. The supervisor shall strengthen the supervision and guidance to the executors to prevent the occurrence of delays, coping, deviations and tendencies. 4. Managers and executors must have a strong sense of responsibility and mission, mutual trust, mutual support, proactiveness, and due diligence. 5. In the process of implementing the decision-making task goals, timely feedback was found to facilitate the improvement of decision-making goals and make them more realistic. Of course, in the course of promotion and development, enterprises do not rule out the poor quality of some executives, and are limited by factors such as the level of theory and decision-making, as well as the level of awareness of things, which results in poor execution. However, the improvement of the ability of corporate executives is a long-term process and requires the joint efforts of everyone. There are still many difficulties and problems before us. For example, the downturn in the enterprise's real economy and the increase in operating difficulties have caused rigid demand in the packaging industry, but the demand will be higher and the responsibility will be stronger. It requires a full strategic preparation. It is a means to comprehensively promote the operation of the enterprise's strategic strategy. Effectively enhancing the ability to execute decision-making goals is the goal. The two work together to enhance and develop the enterprise. To sum up, I believe that the promotion and development of the packaging industry under the financial crisis is not in the external environment, but depends on the unremitting efforts of the enterprise itself.
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